Hawai‘i Tourism Japan kicks off Mālama in Action

Sponsored by Hawai’i Tourism Japan

HONOLULU (HI Now) - The Hawai’i Tourism Authority continues to execute the community-driven Destination Management Action Plans (DMAP) in an effort to rebuild, redefine and reset the direction of tourism as desired by the residents of each island over a three-year period. In partnership with Hawai’i Tourism Japan, they have developed ‘Mālama in Action’ to promote responsible tourism and furthermore contribute to advancing regenerative tourism.

For more information, visit www.hawaiitourismauthority.org or on Facebook @HawaiiHTA and Instagram @hawaiihta.